Digital Video Advertising Market Industry Outlook, Size, Growth Factors and Forecast 2030

Unlocking Market Potential: In-Depth Analysis of the Digital Video Advertising Market by Maximize Market Research 

Maximize Market Research unveils the latest insights into the Digital Video Advertising Market, a dynamic sector set for substantial growth. This comprehensive report is designed to support industry stakeholders, innovators, and decision-makers with the data and strategies they need to thrive in today’s fast-paced market environment.

Predicted Growth Trajectory for Digital Video Advertising Market:

Digital Video Advertising Market size was valued at US$ 65.99 Bn. in 2023 and the total revenue is expected to grow at 41.1 % through 2024 to 2030, reaching nearly US$ 734.82 Bn.

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Market Scope and Methodology

Our research is grounded in a robust market-oriented approach, diving deep into the forces shaping the Digital Video Advertising market—trends, growth drivers, obstacles, and opportunities. Leveraging data from primary interviews with industry leaders, combined with secondary research from reports, trade journals, and government publications, we bring you a holistic view of the market landscape.

Regional Insights and Segmentation

The Digital Video Advertising Market report includes a regional analysis of critical markets across North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, highlighting growth hotspots and emerging opportunities. The market is segmented by product, component, size, and installation location, offering a detailed perspective that helps tailor strategies to regional needs.

by End user

Desktop
Mobile

Retail, automotive, telecom, financial services, media & entertainment, consumer goods & electronics, and other industries are the sub-segments of the digital video advertising market. In 2023, the retail sector had the most share at 35%. Retailers can gain a better understanding of the requirements and desires of their customers by using cookies to identify and assess search results in digital video advertising on desktop and mobile devices.

by Type

Retail
Automotive
Financial Services
Telecom
Consumer Goods & Electronics
Media & Entertainment
Others

The digital video advertising market is divided into desktop and mobile segments based on type. In 2023, the desktop sector had the biggest share, at 62%. Television is being replaced by other digital media platforms as a result of consumers' evolving interests and lifestyles. Advertisers are increasingly selecting the desktop as their preferred channel for advertising due to the widespread tendency of customers accessing multimedia content via desktops and laptops for a better viewing experience. Advertisers can display their ads on desktop computers' larger screens, which has a bigger effect on viewers and motivates them to take particular actions like making a purchase or registering for a service.

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Key Players and Competitive Landscape

1.Verizon Communications
2. Tremor International
3. RTL Group S.A.
4. Publicis Groupe
5.Advertise.com
6. PubMatic
7. Viant Technology
8. ZypMedia, Inc.
9. JW Player, Inc.
10. Chocolate, Inc.
11. Conversant LLC
12. Longtail Ad Solutions
13. Verizon Media
14. Google LLC
15. Facebook, Inc.
16. Amazon.com, Inc.
17. Netflix, Inc.
18. Snap Inc.
19. Twitter, Inc.
20. Apple Inc.
21. Hulu LLC
22. Youku Tudou, Inc.

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Key Questions Answered:

• What is the forecasted growth rate of the Digital Video Advertising Market?
• Which trends and opportunities are shaping the industry?
• Who are the top players, and what’s in their portfolios?
• What growth strategies can increase market presence?

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Why This Report Matters:

Gain insights that drive results! This report is ideal for stakeholders seeking actionable intelligence, offering practical insights and strategic advice to inform decision-making. Our exclusive analyses, from PESTLE to SWOT and Porter’s Five Forces, provide a framework for navigating market dynamics effectively.

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